Behind MUUR
Meet Muriel Salimin, founder, creative director, and visionary behind MUUR. Throughout her career, she has worked with a diverse portfolio of renowned brands. From Sean John to Macy’s, she has designed for some of the most popular companies. Muriel founded MUUR in 2018, with the vision of bringing her passion for design, world travel, and economic empowerment to consumers and artisans alike. In this first installment of Behind MUUR, Muriel sat down to talk about her illustrious career, the genesis of MUUR, and what inspires her in a broad sense. Born and raised in the Netherlands with roots stretching to Suriname and Indonesia, Muriel’s story spans the globe and is routinely informed by beauty and compassion, the same principles that...